How many types of marketing are there?

In the world of business, there are many, many types of marketing. To simplify matters, here are 18 common types of marketing that have been developed, tried, and tested by generations of marketers from various industries. You can find examples of all 18 types around you. They are constantly copied and “remixed” to win the customers’ hearts.

Does a marketing type work for a company?

A marketing type may work for one company but not for another. It’s generally advised to experiment with different marketing types and marketing channels, especially in the early stages of company growth. What’s more, a combination of marketing types may bring better results than focusing on one type or channel.

What are the different types of Marketing specializations?

Marketing is a complex field with a lot to master—the following types of marketing specializations cover everything from research to strategy to tactical execution. Keep reading to find an everyday explanation of eleven common specialties in the world of marketing.